_______ serves as a means of communication with the buyer by providing a basis for judging the attractiveness of the offer.

Question

Quizplus · Accepted Answer

Price is a crucial factor for the buyer in deciding whether or not to buy the product. It serves as a means of communication by indicating the value the seller places on the product and its perceived quality. The buyer can judge the attractiveness of the offer by comparing the price with those of similar products in the market.

_______ Serves as a Means of Communication with the Buyer