With regard to the variables the channel manager should consider when choosing a channel in domestic vs.international channels,it is fair to say that:

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Quizplus · Accepted Answer

The basic categories of variables that a channel manager must consider when choosing a channel are the same for both domestic and international settings. These categories typically include factors such as market characteristics, product attributes, company objectives and resources, and environmental factors. The difference lies in the complexity and specific nature of these variables in international markets, not in the fundamental categories themselves.

With Regard to the Variables the Channel Manager Should Consider