Skier Tommy Moe appears in ads for Dynastar skis in which he notes how the company's Coupe S Super Sidecut model helped him win the gold medal in the downhill race at the Winter Olympics. This is an example of which type of advertising execution?

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The ad is a clear example of a testimonial, as the skier Tommy Moe is endorsing the product and providing personal testimony of how it helped him win a gold medal at the Winter Olympics. It is not a scientific evidence ad as there are no statistics or scientific studies mentioned. It is not a slice-of-life ad as no real-life situations or scenarios are depicted. It is also not a demonstration ad as there is no visual demonstration of the product's features or benefits.

Skier Tommy Moe Appears in Ads for Dynastar Skis in Which