The Bright Ideas advertising agency handles each of its clients by assigning individuals from various departments to work together as a team on their accounts. The agency is using which organizational structure?
A) group system
B) dedicated system
C) departmental system
D) matrix system
Correct Answer:
Verified
Q21: Since most of the client's ad budget
Q22: Setting the creative philosophy of the agency
Q23: The function of gathering, analyzing, and interpreting
Q24: Advertising ideas and concepts are derived from
Q25: The _department coordinates all phases of production
Q27: A _ shows what a print ad
Q28: Which of the following functions is NOT
Q29: The _in an agency interacts with personnel
Q30: A_ is an agency organizational structure in
Q31: The _department is becoming an increasingly important
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