When the brand team at Dentyne send out samples of their new fiery gum flavours to radio DJs and television hosts with the hope that they will talk about it on air, it is an example of:
A) publicity
B) public relations
C) personal selling
D) trade sales promotion
Correct Answer:
Verified
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Q58: allow for the back-and-forth flow of information
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A) sales and
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A)
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