_________is the performance characteristics, features and attributes, and any other aspects of goods and services for which customers are willing to give up resources.
A) Cost
B) Convenience
C) Performance
D) Value

Question

Quizplus · Accepted Answer

Value refers to the perceived worth of a product or service in relation to its cost, taking into account its performance characteristics and other features that are important to customers. Customers are willing to give up resources (i.e. money) for products or services that they perceive to have high value.

_________Is the Performance Characteristics, Features and Attributes, and Any Other