Propose that you work for Taco Bell and you advertise during American Idol. Their rating is 19. This is equal to 21.3 million TV's. American Idol charges $300,000 for a 30second ad. If a meal contribution at Taco Bell is
$0) 20, what percentage of viewers need to buy a meal to break even on the ad costs?
A) 10%
B) 7%
C) 4%
D) 2%
Correct Answer:
Verified
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