From the company's perspective, price promotions are intended to increase sales.

Question

Quizplus · Accepted Answer

Price promotions are often used by companies as a tool to increase consumer demand and boost sales. By offering a lower price point, companies can incentivize customers to purchase their products over competitors or to buy more of their products than they normally would. However, while price promotions can be effective in achieving short-term sales goals, they can also erode profits and diminish brand value over the long term if used excessively or inappropriately.

From the Company's Perspective, Price Promotions Are Intended to Increase