Store brands can offer decent quality for lower prices because they can advertise cheaply in newspaper and radio ads, and because they can easily promote the brand in-store.

Question

Quizplus · Accepted Answer

Store brands can save money on advertising costs by using cheaper forms of promotion such as in-store displays or packaging, and can rely on the reputation of the store they are sold in to attract customers. This allows them to offer lower prices without sacrificing quality.

Store Brands Can Offer Decent Quality for Lower Prices Because