Think about the creation of a brand concept map.Only quantitative research can be used in the elicitation state.

Name: Think about the creation of a brand concept map.Only quantitative research can be used in the elicitation state.
Brand: Quizplus
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Quizplus · Accepted Answer

Qualitative research is also essential in the elicitation stage of a brand concept map creation. It helps to gather insights, opinions, and perceptions from people and interpret the data collected.

Think About the Creation of a Brand Concept Map