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Milward Brown's "Dynamic Tracking Study" Helps Advertisers Understand the Strengths

Question 12

Multiple Choice

Milward Brown's "Dynamic Tracking Study" helps advertisers understand the strengths and weaknesses of an advertising campaign ________ .


A) before it is placed in the marketplace
B) while it is running in the marketplace
C) after it has run in the marketplace
D) in its early stages of development
E) from the client's perspective

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