John works in the NewWave Advertising Agency research department.John has been asked to design a very sophisticated research study using a design and questioning technique with which he is unfamiliar.John is most likely to turn to a ________ for assistance.

Question

Quizplus · Accepted Answer

John is likely to turn to a research specialist for assistance as they have expertise in designing research studies and using various questioning techniques. They can provide guidance and support in choosing the appropriate research design and methodology.

John Works in the NewWave Advertising Agency Research Department