Valdo,a cosmetic firm located in the United States,markets its products in Asian and European countries through independent distributors.In this case,Valdo has entered international markets through ________.

Question

Quizplus · Accepted Answer

Valdo has entered international markets through indirect exporting, meaning they are using intermediaries such as independent distributors to market their products in other countries. Joint ownership would involve Valdo jointly owning a business with a foreign firm, while joint venturing would involve Valdo partnering with a foreign firm to create a new entity. Direct investment would involve Valdo creating its own subsidiary or buying a company outright in a foreign market. Franchising would involve Valdo licensing its brand and business model to foreign firms in exchange for fees and royalties.

Valdo,a Cosmetic Firm Located in the United States,markets Its Products