Indigo,a company that manufactures electric chimneys,is based in the country of Terrania.Indigo aims to increase its sales by increasing advertising efforts and undertaking frequent promotional events.Which of the following strategies is Indigo using in this scenario?

Question

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Indigo is using the market penetration strategy by increasing advertising efforts and undertaking frequent promotional events to increase its sales within the country of Terrania. This strategy involves increasing sales of existing products to existing markets.

Indigo,a Company That Manufactures Electric Chimneys,is Based in the Country