Which of the following is an example of cause-related marketing?
A) a firm selling groceries without using retail outlets
B) a firm selling energy drinks and relying on social media
C) a firm selling low-cost health insurance through online sites
D) a firm selling hybrid and other low-emission automobiles
E) a firm selling electronics and giving a percentage of sales to charity

Question

Quizplus · Accepted Answer

Cause-related marketing involves a business donating a portion of their sales to a charitable cause. The example of a firm selling electronics and donating a percentage of sales to charity is the best example of cause-related marketing.

Which of the Following Is an Example of Cause-Related Marketing