In an investigation of the value creation of three products, a company found that A and B were value creating, but C was value destroying. They also found that a profile of customers identified that value creation for sales in England were value destroying, but sales in Wales and Scotland were value creating. Which two actions would you probably recommend to the company?

Question

Quizplus · Accepted Answer

Since product C is value destroying, stopping its production would be a viable option. Additionally, since sales in England are value destroying, it would be wise to stop sales in England. Therefore, the best options are A and D. Increasing production of C or focusing sales efforts in England would not address the issue of value destruction.

In an Investigation of the Value Creation of Three Products