GenX,a manufacturer of sport motorcycles,is seeking a new supplier of motorcycle headlamps and brake lights.After searching trade directories,GenX invites five different suppliers to make formal presentations about how their solutions can create greater value for GenX than competing solutions.GenX is currently in the ________ stage of the business buying process.

Question

Quizplus · Accepted Answer

GenX has recognized the problem of needing a new supplier for their motorcycle headlamps and brake lights, has described their general need for those products, and has specified the required features. The company has now actively searched for suppliers and invited them to make formal presentations, indicating that they are in the proposal solicitation stage of the business buying process.

GenX,a Manufacturer of Sport Motorcycles,is Seeking a New Supplier of Motorcycle