Argonaut Food Stores, a retail giant, hires better-skilled employees than its competitors by employing strategic recruitment practices. It also conducts highly specialized training programs for its employees. In this case, Argonaut has focused on gaining a strong competitive advantage through ________ differentiation.
A) image
B) people
C) services
D) product
E) channel

Question

Quizplus · Accepted Answer

Argonaut's focus on hiring better-skilled employees and providing specialized training programs indicates that it is differentiating itself from competitors through its people.

Argonaut Food Stores, a Retail Giant, Hires Better-Skilled Employees Than