A market segment with powerful suppliers controlling the prices is more attractive than a segment with less powerful suppliers.

Question

Quizplus · Accepted Answer

A market segment with powerful suppliers controlling the prices can result in higher costs and reduced profitability for the firms operating within that segment. Therefore, it is generally considered less attractive than a segment with less powerful suppliers, where firms have more control over their costs and pricing strategies.

A Market Segment with Powerful Suppliers Controlling the Prices Is