In general, consumers' valuation of additional units of quality as more units of quality are included in the product, causing the marginal revenue curve from quality improvement to be sloping.
A)falls; upward
B)increases; downward
C)falls; downward
D)increases; upward

Question

Quizplus · Accepted Answer

As more units of quality are included in the product, consumers' valuation of additional units of quality falls. This means that the marginal revenue curve from quality improvement will slope downward.

In General, Consumers' Valuation of Additional Units of Quality as More