Fast Technology sells its computers and monitors separately, but also sells them as a package. This is an example of______ .
A)pure bundling
B)an all- or- nothing offer
C)mixed bundling
D)two- part pricing

Question

Quizplus · Accepted Answer

This is an example of mixed bundling, as Fast Technology is offering their products separately as well as in a package deal. Pure bundling would involve selling the products only as a package deal, while an all-or-nothing offer would require the customer to either purchase everything in the bundle or forgo the purchase altogether. Two-part pricing involves charging a fixed fee plus a variable fee based on usage or quantity, which is not the case in this scenario.

Fast Technology Sells Its Computers and Monitors Separately, but Also