Following a media report highlighting a lack of hygienic meat handling practices by its suppliers,Burgers R Us realized they should have been engaged in ,a process to respond to the economic,social,and environmental problems that they might face in the future.
A)stakeholder management
B)issues management
C)environmental management
D)strategy
E)media control

Question

Quizplus · Accepted Answer

Issues management involves identifying potential problems and addressing them before they become major issues, such as Burgers R Us realizing they should have been prepared for the negative media coverage of their suppliers' meat handling practices. Stakeholder management involves identifying and working with stakeholders, environmental management involves managing the impact of the company on the environment, strategy involves planning and implementation of long-term goals, and media control involves managing the company's reputation in the media.

Following a Media Report Highlighting a Lack of Hygienic Meat