In 2004, Lance Armstrong began selling his trademark yellow Livestrong bracelets to raise money for cancer research. Within 6 months of their release, the yellow bracelets (sold for $1 each) made $25.1 million and garnered much national attention for cancer research. Briefly explain how this fad "rippled" into a movement for social change.

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The Answer of In 2004, Lance Armstrong began selling his trademark yellow Livestrong bracelets to raise money for cancer research. Within 6 months of their release, the yellow bracelets (sold for $1 each) made $25.1 million and garnered much national attention for cancer research. Briefly explain how this fad "rippled" into a movement for social change.

In 2004, Lance Armstrong Began Selling His Trademark Yellow Livestrong