Lisa watched a news report on recycling and was proud that citizens had stepped up to be more conscious of what they throw away. Jeremy heard a similar report on the radio as he drove home and was frustrated because it showed that companies were still putting products in nonrecyclable containers. These two responses to similar information demonstrate the effect of which of the following?
A) Sourcing
B) Blogging
C) Socializing
D) Framing
E) Priming

Question

Quizplus · Accepted Answer

The two different reactions of Lisa and Jeremy to the same news report show the effect of framing, which refers to the way information is presented or framed, which can influence how individuals interpret and react to it. Lisa focused on the positive aspect of the report, while Jeremy saw the negative side, indicating that the framing of the report influenced their responses.

Lisa Watched a News Report on Recycling and Was Proud