Hector Madrid, CEO of BridgePoint Electronics, said to his division vice presidents, "For our corporate business plan for next year, I want each of you to work with your management teams to develop a SWOT analysis for your division, delivered to me no later than two weeks from today." The vice presidents' submission of SWOT analyses, based upon feedback from their management teams, to the CEO is an example of ________ communication.

Question

Quizplus · Accepted Answer

The communication from the VP's and their management teams to the CEO asking for a SWOT analysis is an example of upward communication. Upward communication is when employees communicate with their managers or higher-ups.

Hector Madrid, CEO of BridgePoint Electronics, Said to His Division