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Jim's Manager and Mentor, Naomi, Helped Jim Develop His First

Question 21

Multiple Choice

Jim's manager and mentor, Naomi, helped Jim develop his first business plan. Naomi said, "Jim, one of the most powerful tools that you can use in developing a strategic plan for your division is to analyze the external environment and your internal resources. I will help you formulate this strategy by using a technique called


A) the BCG matrix."
B) SWOT analysis."
C) benchmarking."
D) diversification."
E) vertical integration."

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