Netflix, Amazon, and YouTube have recently emerged as serious and successful content providers, attracting viewers away from traditional networks such as ABC, CBS, and NBC. The success of these nontraditional providers demonstrates the power in the competitive environment held by new competitors, or new entrants to the marketplace. To effectively compete with these new entrants, executives at traditional networks will take advantage of barriers to entry, such as

Question

Quizplus · Accepted Answer

Distribution channels can be a barrier to entry for new competitors, as established networks may have exclusive agreements with cable providers or other distribution channels, making it difficult for new entrants to reach a wide audience.

Netflix, Amazon, and YouTube Have Recently Emerged as Serious and Successful