The greatest marketing need during the production era was for:

Question

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During the production era, the focus was on mass production and efficiency. As a result, the greatest marketing need was for less expensive distribution and storage, in order to make the products more widely available to consumers. Service after the sale and getting closer to the customer were not as significant during this time, and knowing where to advertise was not as crucial as it would be in later eras.

The Greatest Marketing Need During the Production Era Was For