All of the following statements about the B2B market are true except :
A) industrial buyers tend to be more rational.
B) B2B market is smaller than the consumer market.
C) the markets are often geographically concentrated.
D) the size of industrial customers is relatively large.
Correct Answer:
Verified
Q57: Which of the following refers to a
Q58: Which of the following describes a process
Q59: All of the following are likely career
Q60: marketers include manufacturers,intermediaries,institutions,and the government.
A)Undifferentiated
B)B2B
C)Profit seeking
D)Institutional
Q61: marketing involves developing a unique mix of
Q63: Contacting customers after a sale to reassure
Q64: Which of the following is the best
Q65: Which of the following is not consistent
Q66: Which of the following describes individuals that
Q67: Consumer decisions regarding the products they buy
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