A firm's marketing mix refers to the combination of:

Question

Quizplus · Accepted Answer

The marketing mix refers to the different elements of a marketing strategy, which include product, price, place, and promotion. These are the key strategies that a firm uses to reach its target market and achieve its marketing objectives. People involved in marketing decisions and advertising media are important components, but they are not the only elements that make up a firm's marketing mix. The goods a firm offers may also be important, but they are only one part of the overall marketing strategy. Therefore, the best choice is C, which accurately reflects the core components of a firm's marketing mix.

A Firm's Marketing Mix Refers to the Combination Of