Which of the following is a product-focused strategy based on a prediction about how the product will perform?
A)reason why
B)support
C)claim
D)benefits
E)problem-solution

Question

Quizplus · Accepted Answer

A claim is a statement or prediction about how a product will perform, which makes it a product-focused strategy. Reasons why, support, benefits, and problem-solution are all strategies that focus on explaining the product or persuading customers to buy it, but they do not necessarily involve predictions about product performance.

Which of the Following Is a Product-Focused Strategy Based on a Prediction