In Party People's marketing plan,two of the company goals are "Achieve growth rate in sales of 15% for the year 2013" and "Maintain a gross margin of 40% each month." As indicated by these two examples,an objective should be ________.

Question

Quizplus · Accepted Answer

The objective of achieving a growth rate in sales of 15% and maintaining a gross margin of 40% each month are both measurable goals. Measurable objectives are specific and contain numerical values that can be measured and tracked to determine progress and success.

In Party People's Marketing Plan,two of the Company Goals Are