Once a position is established in consumers' minds,it is difficult for marketers to change it.

Question

Quizplus · Accepted Answer

This statement is true. Once consumers have formed a perception or belief about a brand or product, it can be difficult for marketers to change that perception. This is due to cognitive biases and heuristics that people use to process information, as well as the influence of past experiences and social interactions. Marketers may need to employ various strategies to shift consumers' perceptions, such as rebranding, altering product features, or introducing new marketing messages, but this can be a challenging and time-consuming process.

Once a Position Is Established in Consumers' Minds,it Is Difficult