Kinder Clothes,an online children's clothing marketer,uses data mining to identify and segment customers who have purchased infant clothing,toddler clothing,and children's clothing.The company has also used data mining to further identify and segment these groups based on whether they purchased clothing for boys or girls.In this example,Kinder Clothes is using ________.

Question

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Kinder Clothes is using behavioral targeting, which involves gathering and analyzing customer data to identify specific behaviors, preferences, and needs. By segmenting customers based on their purchase histories and gender preferences, Kinder Clothes can more effectively target their marketing efforts and tailor their messaging to specific customer groups.

Kinder Clothes,an Online Children's Clothing Marketer,uses Data Mining to Identify