Burger King's "Subservient Chicken" was one of the first ________.
A)social games
B)viral hits
C)brand communities
D)fake sites
E)branded apps

Question

Quizplus · Accepted Answer

The "Subservient Chicken" campaign by Burger King was one of the first viral hits in the advertising industry. It involved a website where a person dressed in a chicken suit would take commands from the users and perform various actions, making it a viral phenomenon.

Burger King's "Subservient Chicken" Was One of the First ________