Owned and earned media have overlap and are not neat,straightforward categories.

Question

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Owned and earned media can often intersect, making them difficult to categorize in a straightforward manner. For example, a company's social media presence may be considered owned media, but user-generated content and reviews on that platform would be considered earned media. However, these two types of media can influence each other and blur the lines between them.

Owned and Earned Media Have Overlap and Are Not Neat,straightforward