A ________ is a list of the charges for newspaper advertising space and the discounts given to local advertisers as well as advertisers who make volume buys.
A)rate card
B)take-away
C)give-away
D)media kit
E)sales kit

Question

Quizplus · Accepted Answer

A rate card is specifically a list of charges for advertising in a newspaper, magazine, or other media outlet. It also includes the discounts offered to local advertisers and advertisers who purchase space in bulk. Therefore, choice A is the most appropriate answer. Choices B, C, D, and E are all unrelated to the definition of a rate card.

A ________ Is a List of the Charges for Newspaper