In a ________ culture,brand communication messages are best understood when presented within contextual clues.

Question

Quizplus · Accepted Answer

In a high-context culture, communication is more implicit and relies heavily on context, nonverbal cues, and prior knowledge. This means that brand messages will be more effective when presented within contextual clues. Examples of high-context cultures include Japan, China, and many Middle Eastern countries.

In a ________ Culture,brand Communication Messages Are Best Understood When