Channel marketing is used to target messages to intermediaries rather than consumers.

Name: Channel marketing is used to target messages to intermediaries rather than consumers.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Channel marketing focuses on reaching intermediaries such as retailers, wholesalers, and distributors in order to promote and sell products or services to consumers. These intermediaries act as a link between the manufacturer or service provider and the end customer.

Channel Marketing Is Used to Target Messages to Intermediaries Rather