The evaluation of alternatives is the third stage of the consumer decision-making process.

Name: The evaluation of alternatives is the third stage of the consumer decision-making process.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The consumer decision-making process typically includes five stages: problem recognition, information search, evaluation of alternatives, purchase decision, and post-purchase behavior. Evaluation of alternatives is indeed the third stage, where consumers compare different products or services to make the best choice.

The Evaluation of Alternatives Is the Third Stage of the Consumer