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Jessica Thinks of Herself as a Health-Conscious Person

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Jessica thinks of herself as a health-conscious person. As she is eating a steak one evening, she sees a news report that consuming red meat increases the risk of breast cancer by over 50 percent! At this moment, she is experiencing a large amount of cognitive dissonance. State the three ways people can reduce dissonance, and apply these techniques to Jessica's dissonance; that is, give an example of each of the three dissonance-reduction techniques Jessica could use.

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