In Describing the Intricacies of Cross-Cultural Research, the Authors of Your

In describing the intricacies of cross-cultural research, the authors of your text assert that it is not as simple as translating one's materials into an appropriate language, traveling to another culture, and conducting the experiment there. Which of the following statements describes one of the challenges of cross-cultural research?

A) Individual variability within a culture can present problems and must be considered in the research design of the study.
B) When translating directions and information, it can be very hard to get an exact translation that holds the same meaning.
C) Researchers must be very careful not to impose their own viewpoints or definitions on the culture being studied.
D) Some cover stories may be offensive or unrealistic in the other culture.