TMX, a manufacturing company based in the U.S. decides to expand to emerging market countries in Africa. The company uses individualized incentives to motivate employees in its new branches but find that such incentive programs are not working. Which of the following is the most likely explanation for its failure?

Question

Quizplus · Accepted Answer

Collectivist cultures, which are common in many emerging market countries, often prioritize group achievements over individual accomplishments. In such cultures, individualized incentives may not be as effective as group-based rewards or incentives that emphasize team success and communal goals. TMX's incentive programs likely failed because they did not align with the local cultural values that favor collective achievements over individual rewards.

TMX, a Manufacturing Company Based in the U