What is an advantage of using radio for promotion?

Question

Quizplus · Accepted Answer

One advantage of using radio for promotion is its high geographical and demographic selectivity. Radio stations can be targeted to specific areas and demographics, allowing for a more strategic and effective promotion. While low competition and flexibility are potential advantages, they are not as significant as the selectivity offered by radio. High attention may also be an advantage, but this is not always the case and can depend on the audience and the specific radio station.

What Is an Advantage of Using Radio for Promotion