Steven is starting a new job as a sales representative for a furniture company. In the first week, he learned how to speak with customers in order to make a bigger sale. He also learned that he should wear a suit instead of jeans, and that he should take out his nose piercing. Steven is experiencing:
A) resocialization
B) secondary socialization
C) moral reasoning
D) primary socialization

Question

Quizplus · Accepted Answer

Secondary socialization refers to the process of learning what is appropriate behavior as a member of a smaller group within the larger society. In Steven's case, he is learning the norms and behaviors expected of him in his new role as a sales representative, which fits the definition of secondary socialization.

Steven Is Starting a New Job as a Sales Representative