A marketing mix strategy is a long-term strategy with a 3- to 5-year time horizon and specific performance objectives.

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A marketing mix strategy focuses on the 4Ps (Product, Price, Place, Promotion) to meet customer needs and achieve marketing objectives, but it is not strictly defined by a 3- to 5-year time horizon or specific performance objectives. These aspects can vary based on the company's goals and market dynamics.

A Marketing Mix Strategy Is a Long-Term Strategy with a 3-