When ABC Wafers,a wafer-producing company decreases the quantity of wafers in the packet but retains the volume of the original packet,the company is trying to increase its revenues through
A)nonpersonal selling.
B)prestige pricing.
C)profitability objectives.
D)volume objectives.

Question

Quizplus · Accepted Answer

By reducing the quantity of wafers in the packet while maintaining the original packet size, ABC Wafers aims to sell less product for the same price, effectively increasing the price per wafer. This strategy is focused on enhancing profitability by reducing costs (less product per packet) or maintaining pricing, thereby aiming to increase the company's revenues through higher margins per sale. This approach is related to profitability objectives, as it directly impacts the company's bottom line by attempting to increase profit margins.

When ABC Wafers,a Wafer-Producing Company Decreases the Quantity of Wafers