What is the last step a company should take when responding to a crisis?
A)The executive at a press conference should speak briefly and provide positive visual images.
B)The top management should appear in public immediately.
C)The management must stick to the facts while responding in an interview.
D)The executives should respond quickly with a prepared statement.

Question

Quizplus · Accepted Answer

The last step a company should take when responding to a crisis involves providing a positive outlook on the situation, often through a press conference where the executive speaks briefly and provides positive visual images. This helps in rebuilding public trust and reshaping the narrative after the initial response and factual clarifications have been made.

What Is the Last Step a Company Should Take When