Jamal has been the sales representative for the western region for ten years, calling on the same customers repeatedly. Other companies have brought in reps from their home countries, but Jamal finds his customers prefer to deal with him. Jamal demonstrates qualities associated with

Question

Quizplus · Accepted Answer

Jamal's long-term relationships and repeated interactions with the same customers highlight his focus on building and maintaining strong customer relationships, which is a key aspect of relationship marketing.

Jamal Has Been the Sales Representative for the Western Region