In emerging markets, MNEs must set prices appropriate for local conditions because ________.
A) research and development is relatively cheaper in emerging markets
B) of high corruption and bureaucracy
C) of an inadequate legal framework
D) emerging market consumers cannot pay high prices

Question

Quizplus · Accepted Answer

Emerging market consumers often have lower income levels compared to consumers in developed markets, which necessitates setting prices that are affordable to the local population.

In Emerging Markets, MNEs Must Set Prices Appropriate for Local